SIBA Beerflex – (formerly Direct Delivery Scheme (DDS)


SIBA Beerflex, the Society’s main commercial venture, is a major success story.

Since its inception in 2002, SIBA Beerflex (formerly DDS) has grown into a business which, in its latest financial year, achieved a turnover of more than £12 million.

Beerflex currently buys over 3500 draught and bottled beers from around 600 participating SIBA brewers and sells them on to 17 national pub companies and off-trade retailers – companies with which, until the establishment of Beerflex, brewers of local beers found it extremely difficult to trade.

A wholly-owned subsidiary of the Society, Beerflex operates without profit and ensures that its customers – over 2300 pubs and stores around the country – receive the best possible choice of ales at the lowest possible prices, delivered in the freshest, most cost effective and environmentally friendly way.

How does it work?

The operation is, like most great ideas, essentially very simple – Beerflex receives orders (via EDI, e-mail, telephone or text) at its office in North Yorkshire, either from the company or direct from the outlet, and distributes them on a daily basis to Beerflex member brewers all over the country.

Brewers access their orders via a secure intranet facility, delivering the required products directly to the outlet according to the SIBA Delivery Charter.

SIBA Beerflex reports centrally on all deliveries made and provides consolidated invoices to the company head office, which will then produce any appropriate documentation for the individual outlet.

Like to know more?

Whether you are -

A company seeking competitive advantage from the range of local beers and distinctive support, or

A brewing member of SIBA needing more information on the opportunities offered by Beerflex, or

A fan of quality, locally-brewed beer looking to find out more about the beers available near you, then

Please contact Rachel Harriott, Ripon Office Manager, at