Box Steam Brewery announces new Sales Director
Hand crafted real ale producer, Box Steam Brewery has announced the appointment of David Southway as their new Sales Director. David joins the Brewery to head up the sales team in order to really drive sales forward and to allow the brewery to capitalize on its recent national success with the distribution of its award winning craft ales.
With a career spanning 30 years’ experience in the hospitality and drinks industry, David joins Box Steam Brewery from Carlsberg UK where he was the Sales Director for the South & South West for eight years. He has also held titles including Senior National Account Manager at King UK Ltd, Free Trade Business Development Executive at Allied Domecq Breweries and Sales and Brand Development Manager at Dalebrook Supplies.
Niall Thomas, General Manager of Box Steam Brewery, spoke about the appointment: “It is an exciting time to be joining Box Steam Brewery as we are making real headway with developing and promoting our brand in the UK drinks industry. We are delighted that David has joined our team and we feel that his wealth of knowledge and experience will really help us to capitalize on the growth within the real ale market and our potential within it. We look forward to having a long and successful business relationship with him.”
Commenting on the role, David said: “ After eight successful years at Carlsberg I am delighted to be joining Box Steam Brewery at such an important time in the company’s development. The plans for the brand in the UK are incredibly exciting and there is real potential for Box to flourish in the expanding hand crafted and real ale market. I am really looking forward to working with the rest of the Box Steam Brewery team to deliver the business plans over the next five years.”