Derby Brewing Company Launch Charity Appeal
The Derby Brewing Company is proud to announce their January Charity Appeal: Eat, Drink, Donate.
Offering an alternative to the national ‘Dry-January’ appeal, Eat, Drink, Donate offers the people of Derby the chance to continue supporting the vital Great British Brewing Industry, whist raising money for 2 incredible local-borne charities, all whilst having fun.
Derby Brewing Company have pledged to donate 2% of the value of every main meal sold in their pubs throughout January to Derby Nightshelter, and 2p from every Derby Brewing Company pint sold to Balls to Cancer – the male cancer charity.
The brewing industry is vital to Derby as a source of high employment and driving the economy for the City and surrounding areas. Derby is highly regarded throughout the world for its award-winning brewers and fantastic pubs. The 2011 edition of ‘The Lonely Planet Guide’ describes Derby as, ‘The best place to drink Real Ale in the World’, whilst Derby’s Annual Beer Census confirmed the city as the ‘Real Ale Capital of Britain’ per population head (Source: Derby Camra) In fact, Derbyshire now has more brewers than any other County.
However, multiple Dry January campaigns, seek to encourage people to go tee-total for the whole month – driving people out of our pubs, and consequently hitting the much-needed Derby breweries and pubs hard at an already quiet time of the year.
Derby Brewing Company wanted to create a way for people to continue supporting the local pubs and breweries, getting out to enjoy yourself with friends, whilst doing your bit for charity. So Eat, Drink and Donate!
For every DBC pint enjoyed at any of the three stunning Derby pubs – the award-winning The Tap, The Greyhound, and The Queen’s Head – 2p will be donated to Balls to Cancer.
Midlands-founded Balls to Cancer aims to fight cancer with fun! Raising funds for national male cancer awareness and education, 100% of funds go to try to make both men and women more aware of the dangers of cancer and to help men help themselves. 200,000 men are diagnosed with cancer in the UK each year, killing 10 men an hour. Funds to help with prevention is essential.
Derby Brewing Company is not only renowned for their National award-winning drinks, they are highly regarded for great fresh food too. All main meals sold throughout January in the beautiful surroundings of Derby Brewing Company pubs will have 2% of the value donated direct to Derby Nightshelter.
Using local ingredient suppliers wherever possible, Derby Brewing Company have become a real destination for good food. Menus offer something a little different as well as all the old gastro-pub favorites, plus a constantly changing specials board to keep their chefs on their toes! All food is super fresh, all homemade, locally sourced and cooked to order on site.
Derby Brewing Company are also launching their exciting new takeaway service, ‘Great Gastro to Go’, in January – offering people the chance to enjoy their fantastic chef-prepared food at home.
Main meals purchased from Great Gastro to Go our new take away service will also help raise funds for Derby’s homeless.
Derby Nightshelter was founded last winter to meet the urgent need for safe accommodation for Derby’s Street Homeless, following the announcement in April 2013 from Derby City Council of 85% funding cuts to the homeless over 2 years. Eight church venues in or near the City Centre, open one night per week in rotation through December 2014 to March 2015, providing a warm welcome and hot meal to those in need. With running costs this winter expected to exceed £75,000 funds are vital to ensure food and shelter can be provided during the bitter winter months.
Eat, Drink, Donate is set to be a fun way for the people of Derby to enjoy themselves and raise money for great local charities.
Phil Morton, Nightshelter Project Manager
‘We are delighted to be receiving such great support from Derby Brewing Company. It is great to know local businesses want to support local charity. The nightshelter is in its second year now and relies solely on donations, so the support we are going to receive from the meal you are about to purchase is going to go along way to helping someone not to have to sleep on the street this winter. Thank You’
Mark, Director, Balls to Cancer
‘Balls to Cancer are very pleased to be working with Derby Brewing company on their Eat Drink Donate campaign throughout January. It is imperative we get our message to the man in the street. Cancer is beatable if caught early and we can show you how and what to look for. We thank Derby Brewing company for their help and support in doing this.’
Paul Harris, Director. Derby Brewing Company
‘We are delighted to be working with two fantastic local charities. We wanted to do our bit and give the people of Derby the chance to still get out and enjoy a beer brewed locally and locally sourced food, supporting local business whilst still doing their bit for charity. We also thought it was a great time to launch ‘Great Gastro to Go’, as it all adds to the amount raised. So we hope the people of Derby EAT, DRINK and DONATE this January.’
Trevor Harris, Founder, Derby Brewing Company
‘It’s great to support local charities whilst being able to continue to celebrate what Derby’s become famous for. Here’s to great real ale and food. We couldn’t think of a better way to raise money for charity!’